hood2coast
Nike invited VOLTWOMEN to have a team at the annual Hood 2 Coast in Portland, going from mount hood to the coast. Voltwomen had to make a team of 12 women, from different backgrounds, with different levels of running and create an experience. Going through instagram, social media and using our network we found 12 inspiring women, from Kenya, Germany, China, The States, UK, Denmark and France. The women had done anything from never running more than 10k to being semi-pro at the half marathon. The event showed how much support from women means, and that it goes beyond times and pace.
PROJECT NAME: H2C VOLTWOMEN
GOAL: Pushing limits and show support.
OUR TASK
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- -Bring different women from different background together
- - Create a unique experience
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- Host women and show support
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- Overall charge of event
photos: crew
August 2013
julie.hyld@juliehyld.com