Vagabond ‘streetstyle’ CPHFW SS21
Patriksson Communication produced the streetstyle activation during Copenhagen Fashion Week with local influencers for the launch of the chunky Loafers, Cosmo and Alex. Patriksson targeted 3 profiles that fit the Vagabond brands and set up a streetstyle campaign. The influencers were to participate in a street style shoot in correlation to Copenhagen Fashion Week wearing vagabond Chunky Loafer, styled in their own way and post on their social media channels.
TALENTS: Freja Wewer, Ella Karberg, Anna Sarlvit
- -Ideation and creation
- -Campaign lead
- -Content production management
photos: Søren Jepsen, The Local