Hyld Studio by Julie Hyld
Creative communication – Branding – Strategy – Content creation – Activations – Marketing – Brand partnerships


Pilgrim “The Homespun Wanderer” campaign


For Pilgrim “Homespun Wanderer”, Patriksson produced a social media cmapaign using different talents from all over the world. For their Tier 2 we focused on local talents within different segments,and globally we targeted some of our favorite Tier1. Overall the talents were picked to bring more cool-factor to the brand, and to elevate their products. 

Talents included: Veneda Carter, Ganna Bogdon, Maja WYD, Chili Dia, Laura Julie & Maria Palm. 

PROJECT NAME: The Homespun Wanderer


OUR TASK
  • -Campaign lead
  • -Content production management
  • -Execution
  • -Negotiation 






February 2021



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julie.hyld@juliehyld.com