Hyld Studio by Julie Hyld
Creative communication – Branding – Strategy – Content creation – Activations – Marketing – Brand partnerships


Filippa K Soft Sport - November 2021


As a part of the community building for Filippa K Soft Sport, we once again hosted a soft sport event for local influencers and ambassadors. The host of the house, Isabella Walsh, professional ballet dancer at the Royal Ballet, teached a 1h ballet/barre session for 12 attendees. After the class we all went to Deppeneaur for a breakfast, juice and coffee. The production, idea, concept and creative direction was led by Hyld Studio.

PROJECT NAME: Soft Sport Yoga

GOAL: Create a community feeling for Filippa K Soft Sport

MY TASK
  • -Creative Direction 
  • - Idea generation
  • - Event organization
  • - Production
  • - Invitation and negotiation 
  • - Seeding







November 2021



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julie.hyld@juliehyld.com