Hyld Studio by Julie Hyld
Creative communication – Branding – Strategy – Content creation – Activations – Marketing – Brand partnerships

7 Days Active - CPHFW

Hyld Studio produced a workout event for 7 Days Active in the first day of the week at Copenhagen Fashion Week. The ‘host of the house’, Kasper Sandvad, fitness instructor, teached 20 influencers to an hour of circle workout focusing on balance, core and stability. After an hour of training, influencers was invited to a press breakfast at Beau Marche, with the new fall winter collection at displey. Hyld Studio were lead on the creative concept, production and selection of images.

PROJECT NAME: 7 Days Active FW workout

GOAL: Create a community feeling for 7 Days Active, and put active in its function. 

  • -Creative Direction 
  • - Idea generation
  • - Event organization
  • - Invitation and negotiation 
  • - Seeding 
  • - Booking of location
  • - Booking of trainer
  • - Booking of photographer

January 2022